Hasbro answers Seibertron.com's questions for March 2010
Wednesday, March 31st, 2010 11:10PM CDT
Categories: Site News, Toy NewsPosted by: Seibertron Views: 57,930
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Question #1:
At best, it has been really difficult to find the Toys R Us exclusive Transformers Animated Arcee and Cybertron Mode Ratchet. Rumor has it that these two figures have been cancelled after their extremely limited initial release. Can you let us know what's going on with those two toys as well as the rest of the remaining Transformers Animated figures we saw revealed last summer at BotCon 2009 such as Rodimus and Blackout?
Hasbro's Answer: The current plan for the release of the current Animated figures is this: Toys R' Us will be carrying two waves of Animated Deluxe. The first wave will be released this Spring and will include Arcee and Cybertronian Ratchet. The second wave will be released this fall and will include Rodimus Minor and Cybertronian Ironhide. While we cannot promise that any other figures will be released, we continue to examine all of our options to make those figures that were completed available to you.
As for availability of these figures, while we do not know what Toys R' Us stores currently have inventory of the Arcee and Ratchet, we can state with certainty that orders have not been cancelled and are currently available.
Question #2:
It seems like Hasbro's toys and IDW's comics are missing an opportunity to cross promote each other. In the past, it seemed like it was a very successful venture of promoting current toys in the current comic books (such as the G1 toys in the Marvel comic books back in the 80s). Can you explain why the current comics are not being used as a marketing device by Hasbro to directly promote a current series of Transformers toys (outside of the ROTF comics ... this is more of a reference to the Classics / Universe toys in relation to the ongoing G1-themed comics)?
Hasbro's Answer: The comic and toy markets are in a very diferent place than it was in the 80's. Currently the comic and toy business speak to very different audiences. We work with IDW on our in-pack comics and behind the scenes help us in various ways to enhance the brands. You will see characters like Drift in the toy line soon that is where the most cross pollination fits in.
At best, it has been really difficult to find the Toys R Us exclusive Transformers Animated Arcee and Cybertron Mode Ratchet. Rumor has it that these two figures have been cancelled after their extremely limited initial release. Can you let us know what's going on with those two toys as well as the rest of the remaining Transformers Animated figures we saw revealed last summer at BotCon 2009 such as Rodimus and Blackout?
Hasbro's Answer: The current plan for the release of the current Animated figures is this: Toys R' Us will be carrying two waves of Animated Deluxe. The first wave will be released this Spring and will include Arcee and Cybertronian Ratchet. The second wave will be released this fall and will include Rodimus Minor and Cybertronian Ironhide. While we cannot promise that any other figures will be released, we continue to examine all of our options to make those figures that were completed available to you.
As for availability of these figures, while we do not know what Toys R' Us stores currently have inventory of the Arcee and Ratchet, we can state with certainty that orders have not been cancelled and are currently available.
Question #2:
It seems like Hasbro's toys and IDW's comics are missing an opportunity to cross promote each other. In the past, it seemed like it was a very successful venture of promoting current toys in the current comic books (such as the G1 toys in the Marvel comic books back in the 80s). Can you explain why the current comics are not being used as a marketing device by Hasbro to directly promote a current series of Transformers toys (outside of the ROTF comics ... this is more of a reference to the Classics / Universe toys in relation to the ongoing G1-themed comics)?
Hasbro's Answer: The comic and toy markets are in a very diferent place than it was in the 80's. Currently the comic and toy business speak to very different audiences. We work with IDW on our in-pack comics and behind the scenes help us in various ways to enhance the brands. You will see characters like Drift in the toy line soon that is where the most cross pollination fits in.
Credit(s): Hasbro
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Re: Hasbro answers Seibertron.com's questions for March 2010 (1060364)
Posted by JediFlaherty on March 31st, 2010 @ 11:14pm CDT
Posted by JediFlaherty on March 31st, 2010 @ 11:14pm CDT
If this is an April Fools joke, it's suicide for me.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060367)
Posted by Seibertron on March 31st, 2010 @ 11:28pm CDT
We do not do April Fool's Day jokes here. Never have. Never will. Not my thing in the least.
Posted by Seibertron on March 31st, 2010 @ 11:28pm CDT
JediFlaherty wrote:If this is an April Fools joke, it's suicide for me.
We do not do April Fool's Day jokes here. Never have. Never will. Not my thing in the least.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060369)
Posted by Lapse Of Reason on March 31st, 2010 @ 11:49pm CDT
Wise choice. Best not to mess with a man (or woman) and his/her Transformers news
Posted by Lapse Of Reason on March 31st, 2010 @ 11:49pm CDT
Seibertron wrote:JediFlaherty wrote:If this is an April Fools joke, it's suicide for me.
We do not do April Fool's Day jokes here. Never have. Never will. Not my thing in the least.
Wise choice. Best not to mess with a man (or woman) and his/her Transformers news
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060372)
Posted by ang3l3s on March 31st, 2010 @ 11:55pm CDT
Posted by ang3l3s on March 31st, 2010 @ 11:55pm CDT
That drift pic got me salivating, i knew the arcee fig wasn't that rare.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060387)
Posted by leokearon on April 1st, 2010 @ 1:49am CDT
Posted by leokearon on April 1st, 2010 @ 1:49am CDT
Hasbro's second answer is a load of rubbish, Hasbro do the Marvel Universe Toy Line which is directly influenced by the comics.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060389)
Posted by Blurrz on April 1st, 2010 @ 1:56am CDT
Yeah... but compare TF Comics to Marvel Comics. Huge difference, Marvel puts out 10+ titles a week, Transformers puts out 0 to 1.
Posted by Blurrz on April 1st, 2010 @ 1:56am CDT
leokearon wrote:Hasbro's second answer is a load of rubbish, Hasbro do the Marvel Universe Toy Line which is directly influenced by the comics.
Yeah... but compare TF Comics to Marvel Comics. Huge difference, Marvel puts out 10+ titles a week, Transformers puts out 0 to 1.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060401)
Posted by Megatron Wolf on April 1st, 2010 @ 3:25am CDT
Posted by Megatron Wolf on April 1st, 2010 @ 3:25am CDT
Until Arcee & HotRod are in my hands i dont believe it, and why TRU they suck when it comes to exclusives
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060437)
Posted by Tigertrack on April 1st, 2010 @ 6:54am CDT
Posted by Tigertrack on April 1st, 2010 @ 6:54am CDT
It is very good to know that TFA Hot Rod will still be produced.
As for the other, if they can do DRIFT, they can do NOVA PRIME. Or Thunderwing, or...
Nah they won't.
As for the other, if they can do DRIFT, they can do NOVA PRIME. Or Thunderwing, or...
Nah they won't.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060450)
Posted by dragons on April 1st, 2010 @ 7:21am CDT
Posted by dragons on April 1st, 2010 @ 7:21am CDT
thats good to here but what about the other animated figures some other fans may want wing prime, blackout, dont remeber the others.
that drift ges better & better
that drift ges better & better
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060524)
Posted by goshjosh95 on April 1st, 2010 @ 12:14pm CDT
Posted by goshjosh95 on April 1st, 2010 @ 12:14pm CDT
Thanks for the updates, Seibs... one of the many reason we love this site. Can't wait for TFA Rodimus & Generations Drift! Still holding out hope that we'll see a TFA Blackout & Wingblade Prime.
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060536)
Posted by Anonymous on April 1st, 2010 @ 12:47pm CDT
Posted by Anonymous on April 1st, 2010 @ 12:47pm CDT
Yay! Rodimus is back baby!
Re: Hasbro answers Seibertron.com's questions for March 2010 (1060600)
Posted by ShGarland_1383 on April 1st, 2010 @ 3:21pm CDT
Posted by ShGarland_1383 on April 1st, 2010 @ 3:21pm CDT
I want to see these guys come out.
Hadn't Arcee and Ratchet come out already? For some reason I feel like they had. If I'm wrong here, I stand corrected, which is good for me, because I wanted Animated Arcee.
I don't see the point in releasing these guys under the Animated banner, though. With Animated (the series) over for a while now seems more appropriate to release these figures under the Generations banner. If they were gonna keep Universe 2.0 up, I'd say release these four figures there as "animated series" figures.
Seibertron wrote:Question #1:
At best, it has been really difficult to find the Toys R Us exclusive Transformers Animated Arcee and Cybertron Mode Ratchet. Rumor has it that these two figures have been cancelled after their extremely limited initial release. Can you let us know what's going on with those two toys as well as the rest of the remaining Transformers Animated figures we saw revealed last summer at BotCon 2009 such as Rodimus and Blackout?
Hasbro's Answer: The current plan for the release of the current Animated figures is this: Toys R' Us will be carrying two waves of Animated Deluxe. The first wave will be released this Spring and will include Arcee and Cybertronian Ratchet. The second wave will be released this fall and will include Rodimus Minor and Cybertronian Ironhide. While we cannot promise that any other figures will be released, we continue to examine all of our options to make those figures that were completed available to you.
As for availability of these figures, while we do not know what Toys R' Us stores currently have inventory of the Arcee and Ratchet, we can state with certainty that orders have not been cancelled and are currently available.
Hadn't Arcee and Ratchet come out already? For some reason I feel like they had. If I'm wrong here, I stand corrected, which is good for me, because I wanted Animated Arcee.
I don't see the point in releasing these guys under the Animated banner, though. With Animated (the series) over for a while now seems more appropriate to release these figures under the Generations banner. If they were gonna keep Universe 2.0 up, I'd say release these four figures there as "animated series" figures.
